by Aileen | Feb 23, 2023 | Customer Journey, Customer Relations
Can you relate to this? You’ve spent countless hours preparing your program launch. Everything is moving forward like clockwork and the last email is just about to go out. With the special offer you’ve included you’re expecting to generate some real interest and/or...
by Aileen | Jan 17, 2023 | Business Growth, Customer Journey, Customer Relationship-Building, Customer Relationship-Building Funnel, Marketing Message
Recently, I had conversations with three coaches who were experiencing different challenges that stemmed from the same core issue – a core issue that can keep many coaches stuck. It’s something I struggled with for many years, which sent me off on a wild goose chase...
by Aileen | Nov 4, 2022 | Customer Journey, Customer Relationship-Building, Customer Relationship-Building Funnel, Trusted Authority
In a previous article, I wrote about the 5 Pillars to an optimal Customer Relationship-Building Funnel for coaches, which when set up correctly, can help you: Build visibility as an influential trusted authority in your industry; Generate leads with your ideal client;...
by Aileen | Oct 28, 2022 | Customer Journey, Customer Relationship-Building, Customer Relationship-Building Funnel, Trusted Authority
Over the last few months inside my membership program for Coaches – The Influence Alliance, we’ve been spending time on mapping out our strategies for the customer journey – the sequence of strategic steps you take a prospective customer through as they get to...
by Aileen | Sep 16, 2022 | Customer Journey, Marketing Message
In my last blog post, I spoke about the importance of the Customer Journey when it came to building ‘know, like and trust’ with a prospective customer. [Note: you can read that article here] This week, I want to talk about how you can leverage a podcast in the...
by Aileen | Sep 9, 2022 | Customer Journey, Marketing Message
This month inside my membership – The Influence Alliance, we’re spending time on mapping out our strategies for the third stage of the customer journey prior to purchase – the Decision Stage. If you’re wondering what the three stages of the Customer Journey are, and...
