by Aileen | Jan 17, 2023 | Business Growth, Customer Journey, Customer Relationship-Building, Customer Relationship-Building Funnel, Marketing Message
Recently, I had conversations with three coaches who were experiencing different challenges that stemmed from the same core issue – a core issue that can keep many coaches stuck. It’s something I struggled with for many years, which sent me off on a wild goose chase...
by Aileen | Nov 4, 2022 | Customer Journey, Customer Relationship-Building, Customer Relationship-Building Funnel, Trusted Authority
In a previous article, I wrote about the 5 Pillars to an optimal Customer Relationship-Building Funnel for coaches, which when set up correctly, can help you: Build visibility as an influential trusted authority in your industry; Generate leads with your ideal client;...
by Aileen | Oct 28, 2022 | Customer Journey, Customer Relationship-Building, Customer Relationship-Building Funnel, Trusted Authority
Over the last few months inside my membership program for Coaches – The Influence Alliance, we’ve been spending time on mapping out our strategies for the customer journey – the sequence of strategic steps you take a prospective customer through as they get to...
by Aileen | Sep 16, 2022 | Customer Journey, Marketing Message
In my last blog post, I spoke about the importance of the Customer Journey when it came to building ‘know, like and trust’ with a prospective customer. [Note: you can read that article here] This week, I want to talk about how you can leverage a podcast in the...
by Aileen | Sep 9, 2022 | Customer Journey, Marketing Message
This month inside my membership – The Influence Alliance, we’re spending time on mapping out our strategies for the third stage of the customer journey prior to purchase – the Decision Stage. If you’re wondering what the three stages of the Customer Journey are, and...
